My role on the on campaign to promote the cinema release of Mr Popper's Penguins
involved producing an interactive game called Mr Popper's Museum Slide Game. Unfortunately this game was coded in Flash, so has since become unplayable in most browsers. For the game concept I took my influence from a scene in the movie where the penguins slide down the Guggenheim twisting walkway avoiding obstacles and security guards. The other creative produced for this movie release was a tandem digital takeover on the You Tube home page. This creative ad placement was synchronised to work together as one unit. This was the first time this style of ad was created on You Tube.
Back to Top